What’s the big idea here? ^^ If you can’t answer that question, you may have lost the plot. It’s incredibly common for marketing teams, report authors, and anyone who’s developing a complex idea to look up and realize they’ve strayed from the original message. In B2B, it’s easy to lose
Today marks FIVE YEARS since I left my last full-time job and started working as a thought leadership consultant. The past 5 years have been a wild ride for many people—I made the leap into entrepreneurship just a few months before COVID swept into the world. And even though my
When I first started thinking about my word of the year for 2024, I kept coming back to the word “attention.” I wanted to be more careful about where I spent my time, what I gave my attention to, and how I allowed my attention to be pulled in different
How do you measure a year of work? In my work life, 2022 has been a banner year. I started and finished my second ghostwritten business book, and watched the project move from an idea through many rounds of research and manuscripts to a published book on bookshelves. I worked
Today’s the day! After months of brewing a new brand, I’m so excited to finally share it with you today. Lee Price Ideas is now Viewfinder Partners. What the name means Why Viewfinder? And who are the Partners? As viewfinders, we help leaders develop their unique perspectives. We help visionaries clarify their vision.
Who powers your ideas? Who are the people you go to when you need to refine your ideas and inspire new thinking? Maybe you need an “idea club” or a thought leadership power circle. Here’s how I’m building mine.
Before you think about your “platform” to share your ideas with the world, take a step back. Where are you developing and testing those ideas? What are your private spaces to think and be challenged?
Reflection is important. If you want to lead with your thinking, you have to be willing to reflect on the raw, messy shared experience of this pandemic year. What have you learned? What shifts have you seen?
Gathering inspiration and brainstorming new ideas is an important part of the thought leadership process. But your real superpower is in refining. Here’s how I find focus to deliver simple, powerful ideas.
Here’s my big takeaway from this year: Thought leadership is the long-term, disciplined practice of building your perch. Stone by stone, you lay the foundation, and it pays off over time.
