“It’s a good time to be a ghostwriter,” – Dan Gerstein, founder Gotham Ghostwriters, an agency that matches authors with ghostwriters. “We work alone, but we need each other.” – Emily Paulsen, president of ASJA (American Society of Journalists and Authors) Have you ever helped a friend agonize over their
As a mom to a 6- and 9-year-old, I usually try to “parent from ahead.” On a typical day, that might mean planning what’s for dinner, making sure we all have clean socks, and anticipating what might be stressing my kids out. It’s the most low-stress and successful way for
Can I convince you that thought leadership is generous? When I lead workshops about thought leadership, the groups usually fall into one of two categories: people who are eager to improve their thought leadership; and people who are, frankly, not interested in thought leadership at all. Recently, I talked to
This week, an email subject line caught my attention: “Insights on BCG’s 60-Year Intellectual Heritage.” The newsletter celebrated BCG’s founder’s birthday and listed ten big ideas from the firm since its founding 60 years ago. I’m always interested in how professional services firms market their ideas. And the concept of
I’m calling it. Here it is – I have identified the Big Problem of our times. It’s a thought leadership problem, but it’s also a core problem that affects how we talk about our work and get people on board. It weakens our impact and influence. In 2022, enlightened business
As a thought leadership ghostwriter, I’m really an idea collector. My job is to interview people and pull out the one golden nugget — the juicy idea — that stays lodged in my brain. A Tuesday morning drive over a big bridge reminded me of a good idea I’ve collected lately.
If your thought leadership is about creating big change, you probably need a new vocabulary to talk about it. Are you using old words and ways of thinking? You have the power and influence to talk differently about your work, starting today.
Do thought leaders have a moral responsibility? I’ve been thinking about the complete 180 that happened at Basecamp. The public outcry isn’t an example of “cancel culture” — it’s holding leaders accountable to the ideas they built their business on.
If you want to rally people around you as a leader, you need a clear vision. Here’s why vision matters in thought leadership.
How can thought leaders use their voices to drive change? Being anti-racist means taking risks. If you really want to use your voice to create change, you have to start taking risks and speaking boldly.
