Thinking in Public
May 8, 2020
Thought leadership is about thinking in public. I’m inspired by beacons, curators, and challengers who are thinking in public and showing their work.
Thought leadership is about thinking in public. I’m inspired by beacons, curators, and challengers who are thinking in public and showing their work.
Working as a marketer during the coronavirus crisis is confusing. I have a lot of questions, and not a lot of answers. I’ve been returning to the fundamentals to keep moving forward and making good decisions.
People aren’t necessarily drawn to your purported expertise. But they completely crave your perspective. If you’ve arrived, don’t tell me about the destination. Tell me about the long, craggy road you took to get there.
Let’s all say no to “sludge” (bad content) in 2020. Here’s how we can think differently about content planning. No more publishing for the sake of publishing!
Turn your big ideas into a book proposal or manuscript.
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