Browse our ideas on thought leadership and book development — how to reflect on your work, shape and simplify your ideas, and share what you know authentically — and reflections from our work as book ghostwriters.
People aren’t necessarily drawn to your purported expertise. But they completely crave your perspective. If you’ve arrived, don’t tell me about the destination. Tell me about the long, craggy road you took to get there.
Let’s all say no to “sludge” (bad content) in 2020. Here’s how we can think differently about content planning. No more publishing for the sake of publishing!
Why let the confident wizards do all the talking? Why not step into your own savvy, confidence and compassion? Why not do yourself the favor of taking yourself a little more seriously?
I’ve been thinking a lot lately about time — the luxury of taking your time, and the transformative power of giving your brain time to reflect and brew your ideas.
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Who gets to call themselves a “thought leader”? I was surprised to learned that Andy Crestodina, a marketer whose work I have admired for years, doesn’t consider himself a thought leader. Here’s why.
3 ways I have created more blank space and room for ideas in my daily routine.
Turn your big ideas into a book proposal or manuscript.
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